Altria Group, Inc. (MO) Stock Price & Analysis
Market: NYSE • Sector: Consumer Defensive • Industry: Tobacco
Altria Group, Inc. (MO) Profile & Business Summary
Altria Group, Inc., through its subsidiaries, manufactures and sells smokeable and oral tobacco products in the United States. The company provides cigarettes primarily under the Marlboro brand; cigars and pipe tobacco principally under the Black & Mild brand; and moist smokeless tobacco products under the Copenhagen, Skoal, Red Seal, and Husky brands, as well as provides on! oral nicotine pouches. It sells its tobacco products primarily to wholesalers, including distributors; and large retail organizations, such as chain stores. Altria Group, Inc. was founded in 1822 and is headquartered in Richmond, Virginia.
Key Information
| Ticker | MO |
|---|---|
| Exchange | NYSE |
| Official Site | https://www.altria.com |
Market Trend Overview for MO
One model, two time views: what the market looks like right now, and where the larger trend is heading over time.
SRE (WhaleQuant Structural Regime Engine) SRE evaluates how price structure evolves across daily and weekly timeframes to define the prevailing market regime. Beyond identifying trends, consolidations, and exhaustion phases, it distinguishes between raw structural strength and deployable participation quality. The model dynamically adjusts for structural context and extension risk, assessing whether conditions are supportive, stretched, fragile, or structurally impaired. Its purpose is not to forecast precise price levels, but to determine whether risk deployment is aligned with underlying market structure.
Longer-Term Market Trend (Mid to Long Term)
Shows the bigger market trend, how strong it is, and where risks may start to build over the next few weeks or months. — Updated as of 2026-03-25 (ET)
As of 2026-03-25, MO is showing signs of slowing down. Over the longer term, the trend remains bullish.
MO last closed at 63.78. The price is about 2.7 ATR below its recent average price (66.08), and the market is currently in a trend that may be losing strength. Price at 63.78 is near minor support around 63.60. Momentum may slow, while minor resistance sits near 64.22. View Support & Resistance from Options
The broader uptrend is still intact, but price has moved far from its recent average, increasing the risk of a pullback.
Trend score: 55 out of 100. Overall alignment is unclear. The market is currently in a late-stage trend that may be losing strength. The longer-term trend is still positive, but short-term signals are not yet confirming it.
Price is far from its recent average (about 2.7 ATR away). Chasing the move at this level carries a higher risk of a pullback.
A key downside level is near 62.96. If price falls below this area, the current upward trend would likely weaken or break.
On 2026-03-06, trend conditions deteriorated, suggesting that moves in the prior direction became less dependable.
[2026-02-23] Price moved quickly and looked strong, but participation was limited.
Recent price action continues to trend lower in a relatively orderly manner, with no clear signs of structural stabilization yet emerging.
There was no clear sign of meaningful positions being carried into the overnight session.
NOTE: This next-day up/down probability forecast module is still being tested for accuracy. Please do not rely on it for investment decisions. The model does not account for black swan events or company-specific fundamental news, and its estimates are based solely on technical conditions, capital flow, and market sentiment. View forecast history
This reading is based on the last 20 trading days of 15-minute price, volume, and VWAP data. Price is trading 3.4% below the recent estimated cost basis of 66.04, so the recent structure is still leaning under pressure. Price is below the main cost band (64.25 to 66.08), and roughly 95% of recent positioning remains under water. That means rebounds can still run into supply from trapped holders. The higher up selling area sits around 64.31 to 64.86, and overhead supply looks fairly concentrated there. From a trading point of view, this setup remains tougher until price can reclaim the lower edge of the main cost band near 64.25.