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AppLovin Corporation (APP) Corporate Logo

AppLovin Corporation (APP) Stock Price & Analysis

Market: NASDAQ • Sector: Technology • Industry: Software - Application

AppLovin Corporation (APP) Profile & Business Summary

AppLovin Corporation engages in building a software-based platform for mobile app developers to enhance the marketing and monetization of their apps in the United States and internationally. The company's software solutions include AppDiscovery, a marketing software solution, which matches advertiser demand with publisher supply through auctions; Adjust, an analytics platform that helps marketers grow their mobile apps with solutions for measuring, optimizing campaigns, and protecting user data; and MAX, an in-app bidding software that optimizes the value of an app's advertising inventory by running a real-time competitive auction. Its business clients include various advertisers, publishers, internet platforms, and others. The company was incorporated in 2011 and is headquartered in Palo Alto, California.

Key Information

Ticker APP
Exchange NASDAQ
Official Site https://www.applovin.com
CIK Number 0001751008
View SEC Filings

Market Trend Overview for APP

One model, two time views: what the market looks like right now, and where the larger trend is heading over time.

Longer-Term Market Trend (Mid to Long Term)

Shows the bigger market trend, how strong it is, and where risks may start to build over the next few weeks or months. — Updated as of 2026-03-25 (ET)

As of 2026-03-25, APP is showing signs of slowing down. Over the longer term, the trend remains bullish.

APP last closed at 436.69. The price is about 0.7 ATR below its recent average price (461.67), and the market is currently in a trend that may be losing strength. Price at 436.69 is near minor support around 416.00. Momentum may slow, while minor resistance sits near 473.00. View Support & Resistance from Options

Short-term weakness is unfolding within a broader uptrend, suggesting a pullback rather than a full trend reversal.

Trend Alignment Summary

Trend score: 55 out of 100. Overall alignment is unclear. The market is currently in a late-stage trend that may be losing strength. The longer-term trend is still positive, but short-term signals are not yet confirming it.

Key Risk Level

There is no clear risk level acting as a key boundary right now.

Recent Trend Signal

On 2026-03-18, trend conditions deteriorated, suggesting that moves in the prior direction became less dependable.

Recent Price Behavior

Recent bars show mixed price behavior without a clear shift in structural quality or efficiency.

Overnight Positioning

There was no clear sign of meaningful positions being carried into the overnight session.

Next-day directional probability forecast Last updated: 2026-03-25 (ET)
Next-session outlook for 2026-03-26 (ET)
No clear next-day edge

What the model sees

The model stays neutral because the setup is not clear enough to justify a directional deployment.


Why the model says this

The model does not deploy this setup because predictability is still too low, internal signals are not aligned strongly enough, and price is still close to a gamma transition zone. Predictability is 23%, agreement is 43%, and reversal risk is 30%.

NOTE: This next-day up/down probability forecast module is still being tested for accuracy. Please do not rely on it for investment decisions. The model does not account for black swan events or company-specific fundamental news, and its estimates are based solely on technical conditions, capital flow, and market sentiment. View forecast history

Recent Cost Distribution Last updated: 2026-03-25 (ET)

This reading is based on the last 20 trading days of 15-minute price, volume, and VWAP data. Price is trading 4.3% below the recent estimated cost basis of 456.38, so the recent structure is still leaning under pressure. Price is below the main cost band (450.25 to 466.82), and roughly 74% of recent positioning remains under water. That means rebounds can still run into supply from trapped holders. The higher up selling area sits around 449.70 to 467.92, and overhead supply looks fairly concentrated there. From a trading point of view, this setup remains tougher until price can reclaim the lower edge of the main cost band near 450.25.

Short Interest & Covering Risk for APP

This analysis looks at overall short interest positioning, focusing on the broader setup rather than short-term noise.

Squeeze Score 0.45

Shows how likely a short squeeze may be under current market conditions.

Key Market Risk Indicators
Short Crowding (Short Interest / Float) 6.16%
Short Positions Trend Not Increasing
Liquidity Trend (Average Daily Volume) 26.08%
20-Day Return 3.57%
Price vs 20-Day High Below Recent Highs

Short Exposure Percentile

Short interest is above its usual range, suggesting rising pressure on short positions, though not yet extreme. (Historical percentile: 66%)

Structure Analysis

APP Short positioning looks normal. Current days to cover is 2.5 trading days, meaning short positions could unwind at a normal pace. Short covering is likely to have a normal impact on price moves. No meaningful structural fragility is currently detected (Fragility Score 0/100, DTC percentile 20%).

Risk Summary

No clear bull trap characteristics detected. Recent price behavior remains broadly consistent with current positioning.This reading helps confirm that current price action remains structurally healthy and does not indicate elevated trap risk.

Why Price Reactions May Be Stronger?

Adaptive thresholds applied to liquidity weakness, near-high detection, and compression sensitivity. As a result, similar news or market events could lead to price moves about 1× larger than usual.


Note: Short interest data is reported every two weeks by FINRA. The most recent snapshot is 2026-02-27 (ET).
Because this data updates slowly, it is not intended to predict short-term price moves. Instead, it helps describe longer-term market structure and where pressure may be building if prices begin to move.

Analytical Modules